Paris - Ile De France Section

Louis Vuitton store Champs-Elysees – Basic facts

[wce_code id=1]

Louis Vuitton store Champs-Elysees – Flagship store

Louis Vuitton store Champs-Elysees is the company's flagship store.

It is located at No101, right at the corner of Avenue George V and opposite Le Fouquet's restaurant.

This superb Art Deco building, still topped by its original dome, is a listed Historical Monument.

The architects Louis-Hippolyte Boileau and Charles-Henri Besnard designed it before WWI.

The store has an area of 1800m2 spread over five levels interconnected by spiral staircases.

The Louis Vuitton store Champs-Elysees is the largest Vuitton store in the world!

The American architect Eric Carlson entirely revamped in the early 2000s.

A few historical facts

The founding of the prestigious brand goes back to 1854, when the trunk maker Louis Vuitton opened his first store on Rue Neuve des Capucines.

At the time Louis Vuitton was not yet selling his iconic, trendy and very expensive handbags.

However, he had just revolutionized the luggage industry by creating the first lightweight and airtight flat-bottom trunks!

Vuitton's first pattern was the Trianon Canvas.

His trunks were an instant hit!

Indeed until then, people traveled with trunks that were not only heavy but had a rounded top in order to allow water to run off.

However, this made them impossible to stack!

Vuitton’s immense success was consecrated when the company participated to the Paris Universal Exhibition of 1855.

Other trunk makers soon imitated Louis Vuitton.

So in 1876, the company created a new beige and brown pattern in order to differentiate its trunks from the many imitations.

In 1885, Vuitton opened a store on Oxford Street in London.

The Damier Canvas, created in 1888, was Vuitton’s first pattern that bore a trademark and logo.

Georges, who took over the running of the business at the death of his father in 1892, took the company transatlantic, with the Chicago’s World Fair in 1893.

In 1896 Vuitton created the iconic Monogram Canvas (quatrefoils, flowers and LV monogram) that was more difficult to copy.

He indeed successfully reduced the number of imitations and counterfeit!

In 1913 the Louis Vuitton Store Champs-Elysees was open at No101.

It was the largest luxury baggage shop in the world at the time!

Generation after generation, Louis Vuitton’s family managed the company, which was turned into a holding company in 1977.

In 1987 Louis Vuitton SA merged with Moet-Hennessy in order to form LVMH, the first luxury group in the world, which was bought out by Bernard Arnaud in 1989.

Directions: 8th district - 101 Champs-Elysées
Metro: Franklin D. Roosevelt or Charles de Gaulle-Etoile on Line 1
Coordinates: Lat 48.871599 - Long 2.300481

Town-hall of Auvers-sur-Oise by Van Gogh

August 8 2020

Auvers-sur-Oise, Van Gogh’s last place of residence

The small town of Auvers-sur-Oise, north of Paris, was once a quiet village where Van Gogh spent the last 70 days of his life and painted 78 canvases
Chateau de Raray, a superb illustration of French Classical

August 1 2020

Chateau de Raray, the setting for Cocteau’s Beauty and the Beast movie

The elegant Classical Chateau de Raray, north of Paris, served as setting for the filming of Cocteau's movie Beauty and the Beast
Saint-Blaise-des-Simples Chapel in Milly la Foret

July 23 2020

Saint-Blaise-des-Simples Chapel, Jean Cocteau’s burial-place

The poet Jean Cocteau is buried in Saint-Blaise-des-Simples Chapel in Milly-la-Forêt, a chapel he decorated during the restoration work of 1959
Richelieu mausoleum in front of high altar in Sorbonne Chapel

June 5 2020

Sorbonne Chapel and Cardinal de Richelieu tomb

Sorbonne chapel, the college’s private chapel, is a masterpiece of French classical architecture that houses Cardinal Richelieu’s mausoleum
Translate »
Scroll to Top